ASUS Launches ExpertCenter P500 SFF and ExpertCenter P400 AiO Series For a Worry-Free Business Experience

 

ASUS has announced the India launch of the new ExpertCenter P500 Small Form Factor (SFF) desktop and ExpertCenter P400 All-in-One (AiO) series (P440VA, P470VA). The new ExpertCenter PCs are purpose-built to deliver durability, efficiency, and long-term performance for enterprises that demand reliability and value. They combine the power of up to 13^th Gen Intel® Core™ H-series processors with enterprise-grade security, MIL-STD 810H military-grade durability, AI-powered collaboration tools, and seamless expandability. With their focus on energy efficiency, sustainable design, and robust everyday performance, the ExpertCenter P500 and P400 AiO embody the ASUS commitment to delivering a truly Worry-free Business Experience.

The ASUS ExpertCenter P500 SFF is a compact 8.6L business desktop that delivers powerful, reliable performance in a space-saving design. Powered by up to 13th Gen Intel® Core™ i7 H-series processors, it offers up to higher performance and 37% lower power consumption¹ than standard desktops, supported by advanced heat-pipe cooling for whisper-quiet operation. Built on the world’s No.1 ASUS motherboard with 100% solid capacitors and MIL-STD 810H military-grade durability, it ensures 24/7 stability for demanding work environments. Designed for scalability, the P500 SFF supports up to 64GB DDR5 RAM, dual Gen4 NVMe SSDs, and optional NVIDIA RTX A400 graphics, with a tool-free chassis that simplifies maintenance. Its enterprise-grade security, TPM 2.0, and NIST-compliant BIOS safeguard data, while ASUS AI ExpertMeet collaboration tools enable smarter meetings for creating a cost-efficient, secure, and worry-free desktop solution for business users.

The ASUS ExpertCenter P400 AiO series (P440VA and P470VA) combines elegant design and business-class performance in 23.8-inch and 27-inch NanoEdge Full-HD displays with up to 100Hz refresh rate, 100% sRGB color accuracy, and TÜV Rheinland-certified eye protection. Powered by up to 13th Gen Intel® Core™ i7 H-series processors, it supports up to 64GB DDR5 memory, dual PCIe Gen4 SSDs, and MIL-STD 810H durability for lasting reliability. The P400 AiO enhances productivity with up to retractable 5MP IR AI-powered camera, Dolby Atmos stereo speakers, and AI noise-cancelling microphones, while the optional Height-Adjustable Stand (HAS) enables ergonomic comfort and clutter-free cable management. With ASUS ExpertGuardian security, TPM 2.0, and five years of BIOS/driver updates, it delivers comprehensive protection and easy manageability. Designed to streamline workflows and elevate workspace aesthetics, the P400 AiO offers a sleek, secure, and worry-free computing experience for growing businesses.

 

Commenting on the launch, Mr. Dinesh Sharma, Vice President, Commercial PC and Smartphone, System Business Group, ASUS India, Sri Lanka and Nepal said, “We are delighted to expand the range of cutting-edge technology Built for Worry Free Business Expert Centre Range with the launch of ExpertCenter P500 SFF Desktop and P400 AiO series. This launch is further testimony to our commitment in applying powerful design thinking to solve the most critical challenges faced by professionals and businesses. These new ASUS PCs are designed with higher performance and better energy efficiency, along with reliable stability, functional versatility and long-term durability that businesses demand. Together, these innovations reflect our commitment to building solution-driven business PCs that empower professionals to work smarter, collaborate seamlessly, and operate with complete peace of mind, which is the essence of the worry-free business experience promise from ASUS.”

 

Key Features of the ASUS ExpertCenter P500SV SFF Desktop:

·       Powerful Performance for Business: The ASUS ExpertCenter P500 SFF brings workstation-level performance to a compact 8.6L form factor. Powered by up to 13th Gen Intel® Core™ i7 H-series processors, it delivers stable, high-speed performance for intensive multitasking, large datasets, and creative workloads, while optional NVIDIA graphics add extra power for workstation-grade tasks. With up to 64GB DDR5 memory, dual PCIe Gen 4 NVMe SSDs, and a 2TB HDD option, the P500 SFF provides scalable performance that meets evolving business demands within a small, energy-efficient chassis.

·       Energy Efficiency and Cost Optimization: With its 80 PLUS® certified power supply and intelligent power management, the ExpertCenter P500 SFF consumes up to 37% less energy¹ than traditional desktops. This reduces operational costs and supports corporate sustainability goals, making it a practical choice for cost-conscious and eco-aware businesses.

·       Designed for Business Efficiency: Compact yet versatile, the ExpertCenter P500 SFF takes minimal space while ensuring tool-free access for quick upgrades or maintenance. The design integrates optimized airflow and an advanced heat-pipe cooling system for consistent, whisper-quiet performance, making it ideal for quiet office environments where reliability and acoustic comfort matter.

·       Built for a Worry-free Experience: Reliability is critical for businesses, and the ExpertCenter P500 SFF is designed for round-the-clock use. Built with 100% solid capacitors on the world’s No.1 ASUS motherboards, it ensures long-lasting stability. It has also passed strict military-grade durability tests, giving peace of mind that it can handle demanding environments without interruption.

·       Seamless Connectivity: Equipped with a full suite of front and rear I/O ports including USB-C, USB-A, HDMI, DisplayPort, Ethernet, dual band Wi-Fi 6, Bluetooth® 5.4 and audio jacks, the ExpertCenter P500 SFF makes it simple to connect devices and expand workflows without adapters. Businesses can easily plug in peripherals, external drives, and multiple monitors.

·       Enterprise-Grade Security: Designed with security at its core, the P500 SFF features TPM 2.0, a secure self-healing BIOS, and NIST SP 800-155 compliance for firmware integrity. Businesses benefit from five years of security updates and an included McAfee+ Premium antivirus subscription, offering comprehensive protection against evolving cyber threats.

·       Whisper-quiet operation: Innovative thermal design for smooth, reliable performance: The P500 SFF’s custom heat-pipe cooling design ensures consistent temperatures during extended workloads. A rear-mounted high-efficiency fan maintains optimal airflow by drawing cool air from the front and sides and expelling heat through the back, delivering high performance with minimal noise and maximum longevity.

·       Smarter AI Collaboration: With ExpertCenter P500 SFF, meetings become more productive with ASUS AI ExpertMeet, which provides tools like live transcription, automatic meeting notes, noise cancellation, and camera improvements. For businesses, this means less wasted time in meetings and more efficient teamwork.

 

Key Features of the ASUS ExpertCenter P400 AiO:

·       Powerful Performance for Business: The ASUS ExpertCenter P400 AiO series (P440VA and P470VA) delivers seamless productivity in a minimalist design. Powered by up to 13th Gen Intel® Core™ i7 processors, it supports up to 64GB DDR5 5200 MHz memory and up to 2TB PCIe Gen 4 NVMe M.2 SSD storage for fast, responsive performance across everyday business tasks. From video calls to analytics and creative workflows, it ensures smooth operation throughout the workday.

·       Versatile Functionality: The ASUS ExpertCenter P400 AiO series (P440VA and P470VA) are enable with HDMI-in port that enables connectivity of Multiple Video feed input options such as CCTV, Set Top Box, 2^nd Display for Laptop etc. With Easy toggle switch the user can easily switch between Computing and Viewing content delivered via HDMI in enabling very high versatility thus delivering superior All in One Functionality with ease.

·       Elegant Design for Every Business: Crafted for modern offices, the P400 AiO combines a slim, edge-to-edge display with Dolby Atmos-enhanced stereo speakers for immersive visuals and sound. Available in 23.8-inch and 27-inch NanoEdge Full-HD IPS panels, it offers up to 100Hz refresh rate, 100% sRGB color accuracy, and TÜV Rheinland-certified eye protection for all-day visual comfort. Optional touch functionality and a Height-Adjustable Stand (HAS) with tilt, swivel, pivot, and 150mm height movement provide ergonomic flexibility.

·       Worry-free Reliable Experience: Even in its streamlined form, the P400 AiO maintains MIL-STD 810H military-grade durability and is built on ASUS’s proven motherboard technology, ensuring long-term reliability for round-the-clock operations.

·       Comprehensive Connectivity: The AiO’s HDMI-in and HDMI-out ports enable it to double as an external monitor for laptops or media devices. Combined with USB 3.2 Type-A and Type-C ports, RJ45 Ethernet, dual-band Wi-Fi 6, and Bluetooth® 5.4, it delivers flexible, clutter-free connectivity.

·       Ergonomic and Versatile Work Setup: The optional Height Adjustable Stand (HAS) transforms the ExpertCenter P400 AiO series into a flexible workstation. It allows tilt, swivel, pivot, and up to 150mm height adjustment, enabling users to position the display for maximum comfort during long hours of work. With built-in cable management, it keeps desks clutter-free, making it ideal for businesses that value both productivity and professional presentation.

·       Enterprise-Grade Security: The P400 AiO includes ASUS ExpertGuardian, offering commercial-grade data and firmware protection through TPM 2.0, a secure self-healing BIOS, and NIST SP 800-155 compliance. Businesses also benefit from five years of BIOS and driver updates. The retractable up to 5MP IR camera supports Windows Hello login and provides privacy, ensuring confidence in every interaction.

·       Smarter AI-powered Collaboration: Enhanced with ASUS AI ExpertMeet, the P400 AiO brings smarter meetings with real-time transcription, meeting summaries, AI camera enhancements, and noise-cancelling microphones. Together with Dolby Atmos audio, it ensures premium clarity for both online and in-person communication.

·       Energy Efficiency and Cost Optimization: The P400 AiO is designed for efficiency and meets EPEAT Silver, Energy Star 8.0, RoHS, and REACH certifications. Its optimized power consumption and integrated components help businesses lower energy costs while contributing to a more sustainable future.

 

Availability and pricing

The ASUS ExpertCenter P500 SFF and ExpertCenter P400 AiO series are now available in India at starting prices of INR 32,500 plus taxes and INR 41,500 plus taxes, respectively. Businesses can contact their local ASUS commercial representatives or authorized partners for availability and configuration details.

HyperX Showcase at Computex 2019

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In the previous episode of One Punch Man, Kinzoku Bat has been defeated by Garou even though he was supposed to be the winner. Phoenix Otoko who leads the army of monsters immediately retreated after Garou declined his offer to join the Monster Association. But not all of the monsters left because some of them are wandering somewhere else. Let’s check out the discussion of One Punch Man season 2 episode 6!

When Will ‘One-Punch Man’ Season 2, Episode 6 Premiere on Hulu?

Photo: VIZ media

There's too many fan made videos and raw comics about the possible outcomes in Saitama's season 2. BUT we’ve officially only reached the halfway point of One-Punch Man Season 2!

 

Last week’s episode (“The Martial Arts Tournament”) dealt with Monsters from the Monster Association attempting to overwhelm the Hero Association by launching various attacks on the human cities, while the Super Fight martial arts tournament kicked off. The first five episodes of One-Punch Man Season 2 are currently streaming on Hulu, but when will the next all-new offering premiere on the streamer? We got you covered.

OnePlus 7 Pro reportedly priced for Rs. 49,999 in India

There are practically no hidden details about the OnePlus 7 Pro anymore save for the price. If you reside in India and have been itching to know how much the next OnePlus flagship will cost, then you are in luck. Ishan Agarwal (@ishanagarwal) has revealed the prices for all the variants of the device.

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Over the last few days, gamers saw all sorts of crazy stories about HyperX launching the new HyperX Cup MIX-IN headset. It was indeed a cool brand collaboration with Nissin, a maker of cup noodles. 

Cyber security study: Seven Uncomfortable Truths of Endpoint Security

Sophos has published a rather interesting Study, which states that India had the third most Cyber-attacks in 2018, following Mexico & France. Also, more than 18% threats discovered in India are on mobile devices, almost twice than the global average. 

Announced: ASUS ROG Gaming Laptops Powered By NVIDIA Geforce RTX

ASUS Republic of Gamers (ROG) unveiled the latest range of gaming laptops, ROG Zephyrus S GX531, ROG Zephyrus S GX701, and ROG Strix SCAR II along with desktop GL12CX. 

Graphics on these latest laptops are powered by cutting-edge NVIDIA GeForce RTX engines, yielding incredibly fast displays framed by amazingly slim bezels, serving a fully immersive experience. ROG Strix SCAR and Hero will be available immediately from today (March 11th).

Audio-Technica ATH-M50xBT Headphones Launched in India for ₹18,490

https://goo.gl/s6exjd 

On 4th March, Audio-Technica launched the ATH-M50xBT wireless over-ear headphones in India for Rs. 18,490 and is already available on Amazon's lightning deal for Rs. 17,565 at the time of this article. Audio Technica has brought its Bluetooth wireless technology with this new highly wanted product.

KPMG Report: Indian eSports could generate Rs 11,900 crore in revenue by 2023

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California: Fortinet (NASDAQ: FTNT), a global leader in broad, integrated, and automated cybersecurity solutions, announced today that they will be participating in the 2019 RSA Conference on IT security, taking place March 4-8 at the Moscone Center in San Francisco. A 2019 Gold Sponsor, Fortinet will be providing solution demonstrations and presentations in booth #5869 in the North Hall and delivering two critical presentations on attack chain acceleration and threat hunting that will be of special interest to attendees.

Release: Korea Pavilion Participates in RSA 2019, the Largest IT Security Conference in the World

SAN FRANCISCO: KOTRA is participating in RSA 2019, at Moscone Center in San Francisco, US from March 4th to 8th, with KISIA, creating a ‘Korea Sector’ together to help promoting excellent Korean IT security companies and this is KOTRA’s 5th participation in this conference. Total of 10 companies are participating from Korea: eGlobal Systems, EYL, F1 Security, Lin Arena, Monitorapp, Naonworks, Neowine, Raon Secure, Somansa, Xabyss. These companies will promote their various technologies such as network security solution, industrial protocol security solution, internet network security solution, smart grid security solution, IOT/AT/Blockchain security code solution, FIDO biometric identity solution, application security, private information protection solution, DB encrypting solution and subminiature quantum random number generator.

What the hell is 'HyperX Sync Technology'

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The Online Battle

With continuous talks on the deal to buy majority stake in Flipkart, Walmart Inc. may complete the agreement in the next two weeks for at least $12 billion. Walmart has struggled against Amazon as consumers increasingly migrate to online commerce but if this deal is completed, they would have a substantial foothold in an emerging market of 1.3 billion people. Here's more details on how this deal is expected to impact India.

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The HyperX headsets have lately been appreciated by the media for their design, performance, price points, comfort, durability and after sales services. Today HyperX Cloud Core and HyperX Cloud 2 are some of the fastest selling gaming headsets in India. 

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The Zenfone series has got some crazy reactions in the past. Well, the Zenfone 3 max is no exception to this trend. Asus has been focusing on delivering the higher specs in a budget friendly phone. This shows in this new variants. Asus has launched their Zenfone 3 series smartphones a few months back in India. In addition to the Zenfone 3, Zenfone 3 Laser, Zenfone 3 Deluxe models, the Asus Zenfone 3 Max was launched in two variants, one is 5.2 inch and the other is with a 5.5-inch display. I have the 5.5 inch version to review here.

I personally have ranted on forums about the low battery life of phones these days and how higher specs require a higher capacity battery. And with this phone in hand, I am personally happy with it. Here's my brief review on the product.

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Indian Space Research Organisation’s PSLV-C35 ready to be launch on Saturday with SCATSAT-1 and seven other satellites from Sriharikota on Monday. PTI Photo/ISRO

PM Modi described the launch as a “moment of immense joy and pride”. 

In its longest-ever flight, the PSLV C-35, carrying India’s SCATSAT-1 meant for ocean and weather studies and seven other satellites including from the United States and Canada, on Monday lifted off from the spaceport in Sriharikota.

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Huawei, announced today that it will start to manufacture smartphones in India in collaboration with leading Sketch-to-Scale™ solutions provider, Flex, in October. Shri Ravi Shankar Prasad, Hon’ble Union Minister, Information & Technology, Law and Justice made the announcement at Huawei’s ‘Make in India’ inauguration ceremony in the Indian capital, New Delhi.

Starting from first week of October 2016, the Flex manufacturing plant in Chennai will manufacture one of the Honor smartphones models. The plant will have the capacity to make three million units by the end of 2017. In addition, Huawei will be strengthening its after sales services in India with over 200 service centers, including more than 30 exclusive Huawei service centers in India.

Underlining its customer-centric approach, Huawei Consumer Business Group will also expand its distribution network by partnering with more than 50,000 retail outlets by the end of 2016. This retail network will add to the existing 350+ distributors in India to create a comprehensive, nationwide distribution system. Huawei, over the years, has established global appreciation for its products, both under the Huawei and Honor brands.

Announcing the manufacturing facility from Delhi, Shri Ravi Shankar Prasad, Honb’le Union Minister, Information & Technology, Law and Justice said, "I would like to congratulate Huawei on their commitment to pursue their ‘Make in India’ vision. The Government of India is pleased to see so much enthusiasm for our “Make in India” initiative. We are working towards making India an electronic manufacturing hub. As India is set to become the second largest smartphone market, our government would like to invite even more businesses to come and manufacture in India. This is an opportune time to start manufacturing from India. The smartphone landscape in India is growing every day and such initiatives by technology leaders will help accelerate the growth of local manufacturing industry in India”.

Mr. Jay Chen, CEO, Huawei India said, “We have been present in India for the last 16 years and as part of our India focus, we have been consistently expanding our footprint in the market. This year especially has been of significance in our India journey. We recently launched our world class GSC in Bengaluru and the start of manufacturing in India is an affirmation of our commitment to India and supports the Make in India campaign. We are convinced about the growth potential and future of India and we’ll keep looking for opportunities to increase our presence here”.

Huawei’s latest manufacturing initiative is part of its commitment to the Government of India’s ‘Make in India’ vision by harnessing local talent, coupled with the infusion of hi-tech R&D expertise and knowledge into the country. The smartphone manufacturing announcement is another milestone in Huawei’s 16-year journey in India which includes its largest overseas R&D Center and the recently inaugurated Global Service Center in Bengaluru.